Spam weather pop up7/1/2023 ![]() ![]() I have no earthly clue what’s going on here. Just like the word spam, I wasn’t thinking that you were going to abuse me, but now it’s on my mind. Just reading the phrase “abuse your email” is a big turn off. I have to read the fine print to figure that out. The headline doesn’t say what it is, or what I’ll get by subscribing. Why are you talking about the pronunciation of the word “Gif”? Tell me what this is, and why I should care to give you my email.Īlso, the background is just ugly. The green line with the button hanging off the bottom looks like the designer fell asleep with their head on the mouse. If you peer into the background behind the popup, you’ll see a news story headline that begins with “Nightmare Alert.” I think that’s a pretty accurate description of what’s happening here. Really? You can’t even say please? That’s just obnoxious. What I do have a problem with is the copy on the CTA. I don’t have a problem with it, and the main paragraph of text here is okay. ![]() There are plenty of sites which ask you to turn off an ad blocker to read the full article. Okay, I get it, ads are one of, or your only, revenue stream. The following popup examples, each make a number of critical errors in their design decisions. Once you understand what not to do, you’ll default to starting your own popup designs from a better baseline.Īnd if that’s not enough, tomorrow I’ll have more examples. Today I’ll show a few examples of dumb things. Growing your revenue is just as much doing great things, as not doing dumb things. ![]()
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